Advanced Google Analytics Assessment 2 Answers

1. To collect data from two websites with different URLs using a single Google Analytics property, what feature must be set up?

Advanced filters
Cross-domain tracking
Event tracking
Custom Dimensions

2. Filters may be applied retroactively to any data that has already been processed.

True
False

3. To see data for users from the U.S. and Canada only in a view, which filter would be applied?

Filter 1: include U.S. > Filter 2: include Canada
Filter 1: include Canada > Filter 2: include U.S.
Filter 1: include U.S. and Canada
Filter 1: exclude Europe and Asia

4. To view data in reports by user categories such as Bronze, Gold, and Platinum status levels, what Google Analytics feature is needed to collect this data?
Event Tracking
Custom Metric
Custom Dimension
Custom Filter

5. To pair metrics with dimensions, what should they have in common?

Same creator
Same creation date
Same view
Same scope


6. To create a Custom Dimension for membership status (i.e., rewards level), what scope would be applied?

Hit
Product
Session
User

7. Custom Dimensions can be used in which reports?

(select all answers that apply)

As primary dimensions in Standard reports
As secondary dimensions in Standard reports
As primary dimensions in Custom Reports

As custom metrics in Custom Reports

8. When a Custom Dimension is active, which data will it affect?

Data collected before the Custom Dimension was applied
Data collected after the Custom Dimension was applied
All of the data in the property
None of the data in the property
9. To collect the number of comments users posted to a website page, what feature would be used?

Custom Filter
Custom Dimension
Custom Metric
Custom Alert

10. Custom Metrics can have which scopes?

(select all answers that apply)

Hit
Product

Session
User

11. What four parameters can be included with an event hit for reporting?
Category, Action, Label, Total Events
Category, Action, Label, Unique Events
Category, Action, Label, Value
Event, Category, Action, Label

12. If a user watches a video with event tracking three times in a single session, how many Unique Events will be counted?

0
1
2
3
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