Adam, a flower shop owner, wants to drive phone calls to his store. Which Google Ads tool should he use to track how many calls result from ad clicks on a mobile phone?

Adam, a flower shop owner, wants to drive phone calls to his store. Which Google Ads tool should he use to track how many calls result from ad clicks on a mobile phone?

  • Conversion tracking
  • Search terms report
  • Impressions
  • Reach and frequency