If one of your display ad groups isn’t serving due to incorrect target and bid settings, what should you do?


If one of your display ad groups isn’t serving due to incorrect target and bid settings, what should you do?


  • Set the targeting for the ad group to “Target all”
  • Set the targeting for the campaign to “Target all” and resubmit the ad
  • Set the targeting for the ad group to “Broad Reach”
  • Set all targeting for the ad group to “Observations” and at least one targeting method to “Targeting”
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